Susan Rifkin Jewelry

Working with Philadelphia artist Susan Rifkin to revamp her website, enhance her photography, and modernize her logo was truly delightful. With Susan's longstanding history as a designer in the jewelry world, we aimed for a design that exuded both timeless elegance and contemporary flair, perfectly reflecting her artistic creations. Drawing inspiration from Susan's personal style, we selected a sophisticated dark sage green as the primary color, crafting versatile logo variations suitable for various applications, from her website to social media and marketing materials. For banner images, we showcased Susan's latest jewelry pieces on Portland, Maine fashion influencer Julie O'Boyle Sharp, ensuring the shoot's styling remained season-neutral for year-round appeal. Enclosed are samples of the logos created and Susan's new website landing page. Susan, thank you for entrusting me with your photography and website design needs. It's been a pleasure collaborating with you over the years!